Peter Buttiens talks smart packaging at FEST.A CROPAK 2017Peter Buttiens, the CEO of ESMA explained how to “Make your packaging smarter” during the FEST.A CROPAK festival held on 25th of May 2017 in Zagreb, Croatia.
FEST.A CROPAK, a festival of packaging is an event which brings together users and producers of packaging in Croatia and the region, designers, printers and everyone who is in any way related to the packaging industry. The central event of the 2017 edition was the international conference "Packaging - Product - Consumer - Sustainability" which focused on packaging and food safety, innovative packaging solutions, as well as packaging in circular economy. Peter Buttiens’ talk showcased examples of smart packaging enabled by various printing technologies.
